The title maybe a little misleading, as there's no sign of old fashioned technology with this project! Perth's Central Railway Station is now featuring 3 new digital X-track signs towering high above the fast moving trains. And, as the signage imagery very aptly displays, this was a somewhat superhuman feat of project management, engineering and design to deliver this very difficult...
If grey is the new black, then Mobile digital signage is the new Static digital signage! Also known as out-of-home (OOH) transit advertising, why not take digital on the road and make it mobile? Why not indeed...
In news from around the globe, Visual Art, a leading international digital communications agency, has recently launched a digital signage cube called the Pavilion in Stureplan Square in Stockholm, Sweden. The outside of the cube features three 2.4-meter by 1.42-meter screens and one 2.4-meter by 2.36-meter screen. The cube's interior can be converted into a pop up store. The cube's total...
“Self-serve ordering at kiosks has the potential to be the next big thing in restaurant-based digital signage,” said Jeff Hastings, BrightSign’s CEO. “Similar to how digital menu boards reinvented the restaurant experience over the past decade, kiosks will be central to restaurant design in the years ahead, as proprietors further explore the use of technology to...
Up to 70 percent of today's colleges use digital signage systems. Why? There are many reasons, but to name a few: Digital signage saves money on printing. No more running off dozens of copies of the same sign to announce an event, only to throw them away at the end of the week. Digital signs catch eyes. While it's easy to...
Check out this showcase project we've just completed for Perth Transport Authority's Xtrack digital signage. Xtrack TV is an APN Outdoor initiative to develop a network of over 80 high quality Digital panels, strategically positioned at key cross platform locations throughout the Sydney, Melbourne, Brisbane, Adelaide and now Perth in the CBD rail network. XtrackTV delivers a captive audience with high...