Blog

Going back a few years this iceberg graphic was used as a very effective metaphor to highlight how some of the biggest considerations for a successful digital signage network are not the ones people see when they first start out. It’s true. The tip of the iceberg looks dramatic, pleasant, easy to understand and pretty straightforward. But lurking below the surface...

HOW TO CAPTIVATE WITH CONTENT In Perth today there are many references to the clutter of digital signage content as we move away from the physical into an increasingly digitised world. Forgetting the world of your Inbox (how many unread emails?!), your folder organisation in disarray, last year’s holiday photos still unsorted and all those desktop icons that need a good sort...

Rather than reinvent the wheel, we’d like to bring you our take on their dumbing down of the ‘tech talk’ and must have ‘lingo’ so that you can verbalise exactly what you’re looking for when you speak about digital signage. So often I ask someone in the sign industry if they’ve experienced digital signs – a good 50% say yes, only...

Digital Signage in Perth is making a big difference in manufacturing on a large scale as outlined in our Industry Report. Large and small business manufacturing organisations with shop floors, production lines or the like, are increasing using digital signage to enhance productivity and communications in the factory environment. Whether a dozen staff or thousands, digital signs can help to effectively communicate...