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Get the Most From Your Business With Targeted Content On Your Digital Signage from Perth based Specialists A report by Microsoft reveals the average human loses focus after 8 seconds. Goldfish, with an attention span of 9 seconds, now have us beat!  This is a four-second drop from 2000 when humans had an average attention span of 12 seconds, according to a Time...

And now for something a little bit different – adhesive LED film.  Tiege, LG and others have recently released this versatile new product which offers major advantages over traditional LEDs in that it's lightweight, very thin, flexible, transparent, has a high permeation ratio and very easy to install.  It is also cost efficient!  These factors make it ideal for advertisement display or decoration. Check out...

Mark my words, in a few years’ time the ‘omnichannel’ buzzword will roll off the tongue in the same way that ‘tablet’, ‘microblogging’ and ‘impressions’ do today.  Omnichannel is really the next evolution of what we summarise as retail shopping - over time we've progressed from the in-store retail experience, to e-commerce (ebay, online shopping), through to disconnected multichannel shopping...

LEVERAGING OUTDOOR DIGITAL SIGNAGE If there’s one prediction that I feel relatively comfortable in making, it’s the ever growing presence of outdoor digital signage on our high streets, commercial centres, highways and local precincts. The advertising power of Digital Out of Home (DOOH) solutions is undisputed, and as the initial investment reduces as technology prices fall, and the return on investment...