Future Trends in Signage - Digitisation According to the 2020 Digital Signage Today Future Trends Report* digital signage will increasingly be used as a visual marketing and communications tool in the future's modern workplace. Whilst some companies have engaged digital screens of all shapes and sizes, there is still a propensity for the screens to be bland screens – the ‘black...
Traditional Posters vs Modern Digital Signage - what's Your View? Traditionalists will always argue for maintaining tradition and will resist change. Conversely, Modernists are typified by a general commitment to exploratory experimentation that elevates challenge, critical autonomy and creative innovation. But which group are winning the signage war?! In the signage industry we are seeing a resurgence of some more traditional...
What Is Digital Signage Software? We all love the shiny, bright and engaging way that digital signage presents itself. What's not to like? The larger than life imagery and interactive nature of the technology feels like a mega version of our vital handheld devices. Reports indicate that digital signage captures the attention of 63% of passer-bys*. Digital signage software is required to...
Our team have been brainstorming how to re-discover digital signage in a Covid-19 world. Clearly, use of digital touchscreens, interactive kiosks etc will depend on where you are located in the world and your Government's advice on social distancing etc. Here in Perth, WA and Australia, there is a good chance that our Stage 2 restrictions will bring back many businesses...
The Great Shape Debate The future shape of digital signage is an interesting one. When will we move away from rectangular boxes into more creative forms? How can we design exciting shapes that capture the imagination? Is appearance as important as we think it is? Is a digital sign's form the key factor that will attract a customer's eye? (and let's...
Have you discovered the power of Lighting and Projection Mapping yet? If the answer is no, then listen up! Many businesses are increasingly turning to lighting and projection to enhance their projects and create wow factor. Projection mapping is a novel way to turn objects, buildings, parks, concerts, museums and other theatre stages into a stunning display surface ideal for video projection....
Putting Hardware In the Frame Our second blog in the feature series 'In the Frame' takes a look at another of the key elements required to deliver a successful digital signage project - Hardware. Introducing our '8 step turnkey model' as shown diagrammatically. As the model shows, a digital signage project typically follows an 8 step process from start to finish. Starting at the...
COVID-19 State of Play The Yap!digital team are still on-line and here to help with all your digital signage needs. Whilst the social and economic landscape has changed, we are ready for business - just a phone call or email away. We are taking proactive precautions and actions amid the fast-changing situation of the COVID-19 – Coronavirus pandemic. Our teams are fully operational in...
Putting Design In the Frame Our feature series 'In the Frame' takes a look at the key elements required to deliver a successful digital signage project. We call it the '8 step turnkey model'. As the diagram below shows, every digital signage project follows an 8 step process from start to finish. Starting at the top left with Design, the model runs through the...
Yap!digital Turns 3! 7th December marks the day that Yap!digital came to be. We're proud of where the last 3 years have taken us and incredibly excited about the future...
Great New Project Takes Shape The installation process of a new project on the Tonkin Highway for JCDecaux is underway and taking shape nicely. After extensive preparation the team today installed a new digital display billboard screen onto the existing monopole on one of Perth's main transit corridors. As always, the success of these complex and large digital signage projects relies on...
First Impressions Count! When making that crucial first impression counts, digital signage is an ideal way to 'wow'. In many cases, business and organisations are seeking innovative and technology-centric ways to streamline that crucial initial contact with customers. That is why they are turning to digital display or touchscreen signage for their reception. Wall mounted or self standing kiosks are ideally...
For November & December 2019 - hire one 55” interactive kiosk for a week and get a second 55” interactive digital kiosk for FREE! For details of how hiring a digital kiosk or table can help your business, read our Case Study here. ...