EXPERIENCE A SALES UPLIFT WITH A DIGITAL SIGNAGE TRANSFORMATION

22 Feb EXPERIENCE A SALES UPLIFT WITH A DIGITAL SIGNAGE TRANSFORMATION

Signage is everywhere. It drives customers to your business and directs people around your workplace. It’s on the front of a building, the side of a van and above
your door. It can bring your brand to life and create an instant impact.

So imagine the power of your signage to the power of 10.

This is the power of interactive touchscreen or digital displays. Your business and brand bought to life, re-energised and transformed.

Indoor applications for retail or offices display dynamic LED content  – from kiosks to retail displays. These
solutions are ideal for information displays, media feeds, touchscreens and wayfinding.

Outdoor digital signage helps a business display latest offers or advertising messages.  Digital displays can be integrated into large scale pylons or monoliths to create high impact promotional applications.

Take this example from Morgan Stanley who unveiled a brand-new multi-media experience outside their global headquarters at Times Square. https://www.youtube.com/watch?v=13bLmDKCtg4

Watching the screens that line Broadway between 47th and 48th Streets, everything on display was designed and created in partnership with Bloomberg’s Marketing team and focus’ on Bloomberg specialty: data.  The scale of the screens allows for the flow of 1800 blocks of live content per day with a strong visual system that flexes to be typographic, info-graphic and cinematic.

Whatever your use, whilst the up front investment of a digital screen can take the shine off the solution, the potential for revenue generation should not be overlooked. Canny businesses are using their digital mediums to create significant income streams from cross promotions or third party advertising, which create a strong business case once the investment becomes self liquidating.

Speak to us today about how you can shout about how you can transform your brand with digital technologies. Contact us on +61 8 9274 5151 or email tim@signsandlines.com.